Beneficiary account: 3zkooCHZAiukUCPp1dXwTRkRwyfzcyzFFZ1tptXwZShnFoPx
Background
Phala is planning to invest in the following Marketing & Growth activities for the end of May & June 2024.
Phala will be represented by several team members at the upcoming web3 conference, Coindesk Consensus 2024.
For strategic positioning and overall brand growth, Hashforest will work with Messari to create five research reports on Phala Network.
These reports will be delivered starting at the end of Q2 2024.
This treasury proposal aims to request treasury funds to fully pay the services of Messari provided to Hashforest with the aim of benefiting the Phala Network brand recognition as well as the budget for the Coindesk Consensus conference.
About Coindesk Consensus
Consensus is the world's largest, longest-running and most influential gathering that brings together all sides of the cryptocurrency, blockchain and Web3 community.
Consensus 2024 is your chance to be a part of the most important conversation in crypto and Web3.
Phala’s engagement during Coindesk Consensus May 29th - 31st
The Phala team will be represented by the following team members:
Marvin Tong, Co-Founder Phala, CEO of Hashforest
Hang Yin, Co-Founder Phala, CTO of Hashforest
Joshua Waller - Director of Tech Evangelism
Zoe Meckbach - Partner & VP of Growth
Activities:
Phala booth during main conference under the Polkadot pavilion
Sponsor of DeCC side event with Secret Network
Attending a variety of side events
Meeting partners and creating new BD opportunities
Promoting and educating about Phala’s latest product release of ‘Agent Wars’
About Messari
Messari Protocol Services provides top crypto projects with long-form research, standardized financial reporting and a platform to get important fundamental information into the hands of the broader crypto community.
100+ leading DeFi, Web3 & Layer1s protocol teams & DAOs rely on Messari Protocol Services.
Messari Service and Scope to Phala Network:
In-depth Research Reports: Protocol Services research is independently written by Messari’s in-house analysts who are leaders in their respective sectors.
Commissioned Reports: Messari shall provide one (1) Initiation of Coverage report during Q2 2024.
Initiation of Coverage Report: Breaking down what a project is building and why it matters while diving into the token economics, competition, roadmap, and more.
Messari shall provide four (4) Quarterly reports beginning in Q2 2024.
Messari Quarterly Reporting: A comprehensive financial report.
Protocol Income Statements
Important metrics and key performance indicators are compiled and presented to provide a clear look at Phala’s fundamentals to view across time periods.
Deep Quantitative Analysis
Quantitative metrics are assessed on a macro-level as well on the micro level digging deep into the numbers to provide actionable insights.
Key Events Summaries
Important events such as Phala network upgrades and governance proposals are presented to provide a full picture of Phala’s latest development.
Budget request:
Due to contract agreements, exact numbers cannot be provided. All expenses are consolidated and stated below.
The reimbursement budget for all the listed marketing and growth activities is the following:
Dates: May 26th 2024 - June 30th 2024
1 PHA = EMA30 of 26th May 2024 by subscan.io = 0.194061 USD
Sum of activities in USD: 155,000 USD
Sum of activities in PHA: 798,717 PHA